Thursday, March 29, 2012
Action in Character .....
Act of Valor, a movie with no major stars made for $12 million, shocked everyone in Hollywood by earning $24.5 million its first weekend. Why? Simple. It advertises itself as “starring active duty Navy SEALs,” and the commercials make it look like a full-length version of one of those action-packed military recruitment commercials that run during football games. Sometimes there is truth in advertising, because that’s exactly what Act of Valor is, for good and ill. Come on; who wouldn’t want to give it a shot?
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